IAB UK Member Vault

Insight, opinion and events from IAB UK members

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Changing Face of Malvertising
The Media Trust
Research Study & Guide

Changing Face of Malvertising

Member Vault picture
PubMatic
blog

Why audience addressability is the biggest opportunity for digital advertising in 2021

Just for you image
Xandr
blog

Why building a curated marketplace should be a priority for buyers

Gamer in front of a screen
Anzu.io
blog

5 things advertisers need to know about brand safety & suitability in video games

PubMatic’s Quarterly Ad Spend report
PubMatic
Research Study & Guide

Quarterly Global Digital Advertising Spend Trends

KMTX data after one year of lockdown.
KMTX
blog

What can bid request data reveal about consumer behaviour over the last year?

State of the Nation - The Future of Digital OOH 2020
VIOOH
Research Study & Guide

State of the Nation - The Future of Digital OOH 2020

Brand Suitability is more than avoiding ad placements alongside inappropriate online content. It’s about identifying the places that work for a brand to effectively reach its consumers.
Integral Ad Science
video

IAS Quick Bytes Video: Brand suitability

Grocery shoppping
Blis
blog

The Changing Behaviour Series: Grocers prepare for an Easter feast as foot traffic picks up in the UK

Mobile gamer using headphones while playing
AudioMob
blog

Understanding the demographic diversity of 2.5 billion mobile gamers

Screenshot from Trackmania by Ubisoft Nadeo
Anzu.io
blog

Blended In-Game Advertising: What gamers really think

Female Gamers
Venatus
blog

The Female Gamer