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SeenThis x Curation

SeenThis

blog

Why curation matters for media agencies?

Why curation matters for media agencies?

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CreatorOS

Research Study & Guide

Think like a Creator - make TikTok videos using the Dark Arts

Think like a Creator - make TikTok videos using the Dark Arts

AdsWizz Inc.

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How to Win the Attention Economy With Audio Adtech

How to Win the Attention Economy With Audio Adtech

advertima rm ecosystem

Advertima

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Shaping the Retail Media Ecosystem: How Advertima Redefines In-store Advertising Standards

Shaping the Retail Media Ecosystem: How Advertima Redefines In-store Advertising Standards

AudioStack

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5 Audio Predictions for 2026

5 Audio Predictions for 2026

Voice tech is rewriting the rules of shoppable TV

ShowHeroes

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‘Alexa, open the new Autumn collection’: why voice tech is the new frontier in shoppable TV

‘Alexa, open the new Autumn collection’: why voice tech is the new frontier in shoppable TV

iion report

iion

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The attention advantage

The attention advantage

Social media and influencer marketing regulations

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Compliance becomes a marker of professionalism in the UK creator economy

Compliance becomes a marker of professionalism in the UK creator economy

SeenThis x Tonies

SeenThis

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From static to streamed: Tonies’ prime day breakthrough

From static to streamed: Tonies’ prime day breakthrough

RAAS x Simplicity

RAAS LAB

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Make advertising simple again.

Make advertising simple again.

Snail with Revving coin shell

Revving

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Agentic AI is approaching fast - but payment methods are lagging behind

Agentic AI is approaching fast - but payment methods are lagging behind

Robot hand and human hand touching

Kolsquare

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AI in influencer marketing: Promise, pitfalls and the path ahead

AI in influencer marketing: Promise, pitfalls and the path ahead

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Who we are
Back
Who we are

IAB UK unites the digital advertising industry to champion innovation, set shared standards and make the complex simple by bringing together over 300 members from publishers, ad tech providers, agencies and brands.
About us

Back
About us

Our story

Back
Our story

Our story

Rediscover the Joy of Digital

Back
Rediscover the Joy of Digital

Meet the team

Back
Meet the team

Careers

Back
Careers

Media Centre

Back
Media Centre

Rediscover the Joy of Digital
Our work
Back
Our work

Find out more about how we promote industry collaboration between our members to develop standards, best practices, critical research and provide the educational resources businesses need to grow their brands both successfully and sustainably.
Latest updates

Back
Latest updates

News

Back
News

Opinions

Back
Opinions

Policy & standards

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Policy & standards

Gold Standard

Back
Gold Standard

Transparency

Back
Transparency

Inclusion, Diversity & Equity

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Inclusion, Diversity & Equity

Sustainability in digital

Back
Sustainability in digital

Policy

Back
Policy

GDPR

Back
GDPR

Insight

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Insight

Welcome to Futurescape

Back
Welcome to Futurescape

Resources & tools

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Resources & tools

AI in digital advertising

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AI in digital advertising

Cookieless solutions

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Cookieless solutions

Why digital?

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Why digital?

The IAB UK Podcast

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The IAB UK Podcast

Jargon Buster

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Jargon Buster

Adspend Analyser

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Adspend Analyser

Environmental Sustainability FAQs

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Environmental Sustainability FAQs

Tool for small businesses

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Tool for small businesses

IAB Showcase for Change

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IAB Showcase for Change

Case studies

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Case studies

Measurement Toolkit

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Futurescape
Our members
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Our members are at the heart of everything we do. Discover more about who they are, what they do and how their initiatives, products and solutions can help you.
Member Vault

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Meet our members

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Meet our members

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IAB Communities

Our Board

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Join the IAB

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Explore the Member Vault
Events & training
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Events & training

We run a varied programme of events each year to help our members navigate the latest innovations in digital advertising, celebrate the best of our industry and prepare for the future. Can’t make one? IAB UK members can catch up for free.
Events

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