IAB UK Member Vault

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London Fashion Week
Kolsquare
Research Study & Guide

The next chapter for London fashion week: Storytelling, sustainability, and substance

Lightning strikes
Revving
blog

Lightning-fast delivery, analogue payment speed: why the adtech payment chain needs collapsing

Blue Marketing cover image with a dark blue circuit board background and white miniature human figures symbolising data, marketing audiences, and connectivity. Represents programmatic advertising, retargeting strategies, and innovative marketing solutions powered by Blue Marketing.
Blue Marketing
blog

How can brands rethink retargeting, branding and programmatic media for the modern consumer?

Carbon footprint in Influencer Marketing
Kolsquare
Research Study & Guide

Sustainability in influencer marketing: Reducing the carbon footprint without compromising impact

Duration-Based-Measurment-Blog-Header
Index Exchange
Research Study & Guide

Measuring streaming TV performance: It’s time to consider duration-based reporting

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Impact Plus
blog

Why your campaign's carbon footprint is the metric you can't ignore for 2026

SeenThis - Sustainable Advertising
SeenThis
blog

Why greener media starts with smarter delivery

sustainability
Good-Loop
Research Study & Guide

Good-Loop impact & sustainability report 2024

A young man plays games on his phone.
Activision Blizzard Media
blog

From First Step to First Win: How in-house creative studios can guide brands into gaming

Curation by @curate
@curate
Research Study & Guide

The curation DSP best practice guide

Abstract image of woman viewing content
Wurl
Research Study & Guide

The impact of emotion alignment on ad attention in streaming TV

Curation by @curate
@curate
blog

Why your Deal ID might be ghosting you & what to do about it