IAB UK Member Vault

Insight, opinion and events from IAB UK members

Tags
Select tags
Content type
Select content type
Filters
Close
A picture of the world map
Skai
blog

Digital Media Benchmarks: A deep dive Into EMEA H1 2023 performance

Digital Media Benchmarks: A deep dive Into EMEA H1 2023 performance
A woman on her phone
EPAM Continuum
blog

The 4 pillars of a successful retail media programme

The 4 pillars of a successful retail media programme
An example of Gillette reaching their key audiences OOH within an end destination environment
Zoom Media
Research Study & Guide

Gillette & Zoom Media footfall case study

Gillette & Zoom Media footfall case study
Beach image at sunrise
Ipsos
Research Study & Guide

Ipsos Industry Deep Dive: Travel

Ipsos Industry Deep Dive: Travel
Scope3 State of Sustainable Advertising, Q2 2023
Scope3
Research Study & Guide

The State of Sustainable Advertising Q2 2023

The State of Sustainable Advertising Q2 2023
impression based buying in OOH
Hivestack
blog

Why impression-based buying is the next evolution of DOOH

Why impression-based buying is the next evolution of DOOH
man using smartphone
Verve Group
Research Study & Guide

Verve Group’s contextual targeting outperforms industry leaders in test

Verve Group’s contextual targeting outperforms industry leaders in test
Advertising and attribution
Threefold
blog

Why attribution is advertising's dirty secret

Why attribution is advertising's dirty secret
A person on a laptop
PubMatic
blog

Connect + Convert: the new equation for commerce media revenue

Connect + Convert: the new equation for commerce media revenue
Person watching Connected TV
MiQ
Research Study & Guide

The Future is AVoD & FAST

The Future is AVoD & FAST
People laughing
Guardian News & Media
Research Study & Guide

Shift Happens: Guardian research into what makes the nation happy

Shift Happens: Guardian research into what makes the nation happy
Key images from Frameplay's Report, Capture the Attention of Holiday Shoppers Through Gaming, including a woman gaming on a smart device and the report.
Frameplay
Research Study & Guide

How to capture the attention of holiday shoppers through gaming

How to capture the attention of holiday shoppers through gaming