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Changing Face of Malvertising

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Ad Tech Brand Safety Market Overview
Ad Tech Brand Safety Market Overview User Experience

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When it comes to malvertising, the more things change the more they stay the same.

In 2020, The Media Trust detected an unprecedented rise in fraud, malware, and disinformation on the web. Digital advertising is responsible for the propagation of these consumer-directed threats and evolving tactics blur the lines between bad ads, scams, and overt malware.

This research delves into:

  • Emerging Malvertising Trends
  • Top Named Digital Threats
  • Looking forward - techniques to keep abreast of its evolving nature

By Kris Crawford, VP Marketing

The Media Trust

The Media Trust works with the world’s largest, most-heavily trafficked digital properties to provide real-time security, first-party data protection and privacy, performance management and quality assurance solutions that help protect, monetize and optimize the user experience across desktop, smartphone, tablet and gaming devices.

Posted on: Tuesday 13 April 2021