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With a focus on powering its data centres via renewable energy, PubMatic invested in enough wind and solar power annually to account for every unit of electricity used across its global data centre operations. Creating a renewable energy strategy included collaboration with data centre colocation providers and procurement of qualified renewable energy through virtual power purchase agreements (vPPA) and retail supply agreements.

Homeward Legal is a conveyancing services company operating in a fiercely competitive sector, primarily driven by paid search marketing. The business needed another incremental and cost-efficient way to drive new customer acquisitions. It turned to Awin Access to harness its entry level service and test if affiliate marketing could do just that.

By setting up this book club, we have created a space where Xandr employees can share thoughts, experiences and ideas - opening up conversations about gender inequity and raising awareness of the issue with an intersectional lens.

The Anti-Racism Awareness Forum has allowed People of Colour (POC) within the Xandr team to share their experiences of racism and help inform other employees about how they can tackle racism - right down to addressing the microaggressions that occur every day.

Throughout the pandemic, wearable tech became even more prevalent—driven by heightened interest surrounding health and wellness and increased demand for audio tech at home. The market was exploding and competition was fierce, with worldwide spending on wearable devices totaling $69 billion in 2020. Huawei partnered with Wavemaker UK and Captify to spearhead expansion into the emerging wearable tech space and shift consumer perceptions of Huawei as solely a telcobrand. Through a unique search...

This case study looks at the brand effectiveness of the hottest new media channel, mobile in-game advertising. Sharing exclusive insights from a brand uplift study carried out by mobile specialists, On Device Research it analyses a campaign from InGamePlay specialists AdInMo on behalf of UK breast cancer charity Walk the Walk.

To help ensure diversity of talent across our business, we have taken multiple steps to improve the inclusivity of our recruitment process. This includes training our leadership team about unconscious bias, applying an IDE framework to our supplier list and working with the Government's Kickstart scheme to create jobs and provide experience for young people on Universal Credit.

Rather than taking a top-down approach, we at Teads wanted to engage our employees in how we should improve inclusion and diversity within the team. To do this, 14 Teads employees have set up the Culture Committee to decide IDE priorities and set the agenda when it comes to implementing change.

At Telegraph Media Group, we wanted to find a way to bring staff together and support International Women’s Day on 8 March 2021, while we were in a national lockdown. ‘4 Miles 4 Change’ saw our staff do four miles of exercise with family and friends during the first week of March, raising money for charity Smart Works – which supports women back into the workplace.

There is a commonly held belief that ‘gamers’ are men aged between 18 and 34 – but the reality is much more diverse. At GameSpot, a Red Ventures owned company, we wanted to dispel the myth of who a gamer is and show marketers that gaming is a means of reaching a hugely diverse demographic. We did this by working with the Association of Online Publishers and Some Research to carry out a survey, giving us a more granular view of the gaming audience.