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Season 2 Episode 9: Engage Special

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Ad Tech and Standards Manager

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IAB UK’s guide to the EU self-regulatory initiative for behavioural advertising

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Gold Standard

IAB UK Gold Standard

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IAB resources

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Gold Standard

Gold Standard Certified and Registered

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Adidas

Adidas using race bibs to create personalised marathon videos for runners

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DAX

MEMBER RESEARCH: The rise of digital audio advertisers

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UK’s first mobile advertising expenditure study shows UK market worth £28.6 million in 2008

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Software Application Code of Conduct

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IAB UK advocates for greater transparency with latest release of content and native guidelines

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Snapchatters more likely to shop via their phones

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