Digital Adspend One Page Summary: Full Year 2017
These are the topline findings from the IAB / PwC Digital Adspend Study, which includes desktop, smartphone and tablet revenues for 2017.
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Rediscover the joy of digital advertising
Champion connections instead of clicks. Capture audiences' imaginations, not just their attention. Boldly find your own beat instead of letting tech set the pace. It’s time to rediscover the joy of digital.