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Say It Now

blog

The power of actionable audio ads in the cost of living crisis

The power of actionable audio ads in the cost of living crisis

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VIOOH

Research Study & Guide

State of the Nation in Programmatic DOOH 2022

State of the Nation in Programmatic DOOH 2022

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Understanding football fans in the lead up to the World Cup

Understanding football fans in the lead up to the World Cup

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The State of Digital Brand Effectiveness 2022

The State of Digital Brand Effectiveness 2022

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Counting Carbon: How UK marketers are tackling Adland’s climate crisis

Counting Carbon: How UK marketers are tackling Adland’s climate crisis

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PubMatic

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Greater transparency will attract more ad spend to CTV & OTT

Greater transparency will attract more ad spend to CTV & OTT

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Making Science

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Boosting Tech Teams with External Staff: a future bet for companies

Boosting Tech Teams with External Staff: a future bet for companies

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NumberEight

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How to win the Seller Defined Audiences game

How to win the Seller Defined Audiences game

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Anzu.io

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The Time For In-Game Advertising is Now: are you ready for it?

The Time For In-Game Advertising is Now: are you ready for it?

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ID5

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The Proof is in the Pudding: cookieless strategies are driving results for brands

The Proof is in the Pudding: cookieless strategies are driving results for brands

How OOH is moving towards a programmatic future

Hivestack

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Hivestack by Perion's inaugural UK summit: How is OOH moving towards a programmatic future?

Hivestack by Perion's inaugural UK summit: How is OOH moving towards a programmatic future?

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The Programmatic Life

The Programmatic Life

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Main navigation

Who we are
Back
Who we are

IAB UK unites the digital advertising industry to champion innovation, set shared standards and make the complex simple by bringing together over 1,200 members from publishers, ad tech providers, agencies and brands.
About us

Back
About us

Our story

Back
Our story

Our story

Rediscover the Joy of Digital

Back
Rediscover the Joy of Digital

Meet the team

Back
Meet the team

Careers

Back
Careers

Media Centre

Back
Media Centre

Rediscover the Joy of Digital
Our work
Back
Our work

Find out more about how we promote industry collaboration between our members to develop standards, best practices, critical research and provide the educational resources businesses need to grow their brands both successfully and sustainably.
Gold Standard

Back
Gold Standard

Post-cookie preparation

Back
Post-cookie preparation

Policy & standards

Back
Policy & standards

Transparency

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Transparency

Inclusion, Diversity & Equity

Back
Inclusion, Diversity & Equity

Sustainability in digital

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Sustainability in digital

Policy

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Policy

GDPR

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GDPR

Insight

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Insight

Adspend

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Adspend

The Digital Dividend

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The Digital Dividend

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Effectiveness

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Effectiveness

Attention

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Attention

Real Living

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Real Living

Powering Up

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Powering Up

Direct to Consumer

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Direct to Consumer

Born Online

All research

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All research

Research

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Why digital?

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Why digital?

Environmental Sustainability FAQs

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Environmental Sustainability FAQs

The Evidence

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The Evidence

IAB Showcase for Change

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IAB Showcase for Change

Perspectives on Trust and Effectiveness

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Perspectives on Trust and Effectiveness

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Tool for small businesses

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Tool for small businesses

Adspend Analyser

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Jargon Buster

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Guide to Digital Innovation

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Guide to Digital Innovation

Get into Digital

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More sector resources

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IAB UK Gold Standard
Our members
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Our members are at the heart of everything we do. Discover more about who they are, what they do and how their initiatives, products and solutions can help you.
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IAB Global Network

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IAB Global Network

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Industry groups

Meet our members

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Meet our members

Explore the Member Vault
Events & training
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Events & training

We run a varied programme of events each year to help our members navigate the latest innovations in digital advertising, celebrate the best of our industry and prepare for the future. Can’t make one? IAB UK members can catch up for free.
Events

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