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Lotame Panorama ID: People-based, privacy-first, open-to-all

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Ad Tech Connected TV Consumer Behaviour
Ad Tech Connected TV Consumer Behaviour Transparency User Identity

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Learn more about Lotame Panorama ID - a global people-based, privacy-compliant, interoperable identity solution for the open web

At Lotame, we’ve been preparing for the cookieless world for years. It’s a major reason why we built Lotame Panorama ID, a global people-based, privacy-compliant identity solution for the open web. Built from multiple inputs (web, mobile, CTV, and customer-specific IDs), our enriched ID is freely accessible to and interoperable across the cookie-challenged web, all domains, devices, and platforms globally.

Hear from Lotame’s Pierre Diennet, Global Partnerships, on why it was created, what it does, and how you can get started. Questions? [email protected]

By Pierre Diennet, Global Partnerships

Lotame

Lotame is the world’s leading unstacked data solutions company, helping publishers, marketers and agencies find new customers, increase engagement, and grow revenue through audience data.

This video is part of a series highlighting User ID solutions from our members. Find out more about User ID solutions and how to prepare for the end of third-party cookies here. Pressing play on the video above will set a third-party cookie. Please read our privacy & cookie policy for more information.

Posted on: Tuesday 20 July 2021