OpenSlate

OpenSlate's independent, industry-standard metrics foster a healthy online video ecosystem and support high-quality content. Our content ratings system ingests and analyzes more than 500 million videos every day, providing advertisers with a third-party assessment of the content that they support with their ad dollars.

We work with hundreds of the largest online advertisers and all of the global ad holding companies. In 2019, Nielsen took a minority stake in OpenSlate and announced a commercial alliance. For the latest OpenSlate news, please visit: https://www.openslate.com/news/

Why digital advertising works

Discover why digital advertising is effective for reaching your customers and building brands.