IAB UK Member Vault

Insight, opinion and events from IAB UK members

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The Affiliate Marketing Lifecycle Explained
RESEARCH STUDY
Partnerize

The Affiliate Marketing Lifecycle Explained

Decoding the On Demand TV Landscape
RESEARCH STUDY
Samsung Ads

Decoding the On Demand TV Landscape

Connected TV screen
BLOG
IRIS.TV

Why advertisers need to catch up with the fast-growing CTV audience

Picture of a man in a white shirt holding a blue wire
BLOG
Index Exchange

A deep dive into Demand Path Optimisation

Xandr Explains Curation: Episode 4
VIDEO
Xandr

Xandr Explains Episode 4 - Curation, the Next Evolution of Programmatic

Xandr Explains Curation: Episode 3
VIDEO
Xandr

Xandr Explains Episode 3 - A Buyers' Guide to Curation

Location Context 2.0 Whitepaper by Adsquare
RESEARCH STUDY
Adsquare

Reaching relevant audiences in a privacy-first world

Identity
RESEARCH STUDY
PubMatic

Publisher and Identity Resolution: Case Studies & Tactics

Xandr Explains Curation: Episode 2
VIDEO
Xandr

Xandr Explains: Episode 2 - Introducing Xandr Curate

Graphic of laptop, mobile and TV with a broken cookie in the middle of them.
BLOG
Lotame

Bringing order to identity disruption amidst pending cookie chaos

Publisher's Guide
RESEARCH STUDY
PubMatic

The Publisher’s Guide to Audience Addressability

Converting Customers Without Cookies
BLOG
SimilarWeb

Converting Customers Without Cookies