IAB UK Member Vault

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Copilot generated: image of a football team listening to their coach.  They should be wearing the same colours as Fulham FC, but they should be in a meeting room and their goal should be creating a digital advertising campaign
Microsoft Advertising
blog

Tackling the 'missing middle'

Tackling the 'missing middle'
An image of people pushing shopping trolleys
Advertima Vision AG
blog

Why addressable audiences, not locations, should define in-store retail media potential

Why addressable audiences, not locations, should define in-store retail media potential
Man on a laptop
Merkle Media
blog

How to use Performance Max insights to support cross-channel search strategies

How to use Performance Max insights to support cross-channel search strategies
Copilot generated: Someone falling out with their artificial intelligence copilot
Microsoft Advertising
blog

The night I fell out with my Copilot

The night I fell out with my Copilot
Woman listening to headphones
Audioboom
blog

Why brands should embrace podcast advertising's power of trust & attention

Why brands should embrace podcast advertising's power of trust & attention
Woman speaking into a microphone
Veritonic
blog

The role & benefits of streaming audio

The role & benefits of streaming audio
Woman listening to headphones
Veritonic
blog

A 101 Explainer: What audio measurement options are in market?

A 101 Explainer: What audio measurement options are in market?
Julie Selman talking head for Magnites's eMpower 2024 prediction serieS
Magnite
video

Sustainability: Progress, partnerships & transparency in 2024

Sustainability: Progress, partnerships & transparency in 2024
Man with his laptop
Index Exchange
blog

What is Google’s Privacy Sandbox & how can you get started?

What is Google’s Privacy Sandbox & how can you get started?
Gameplay screenshot
Anzu.io
blog

The power of intrinsic in-game ads in capturing attention

The power of intrinsic in-game ads in capturing attention
The Wimbledon final at Borough Yards
C-Screens
blog

Can AI ever master media planning?

Can AI ever master media planning?
A woman waking up
ID5
blog

The nightmare before cookieless reality

The nightmare before cookieless reality