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Rethinking the Video Gamer Profile: Gamers don’t get older, they just level up

Rethinking the Video Gamer Profile: Gamers don’t get older, they just level up

Advertising on mobile phone screen.

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Report: Top brands are sending $2.6 billion to misinformation websites

Report: Top brands are sending $2.6 billion to misinformation websites

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Pandemic Effects: What’s Next in Shifting Consumer Priorities

Pandemic Effects: What’s Next in Shifting Consumer Priorities

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What’s the true state of digital advertising - and where is it going?

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Three questions to help marketers prepare for the future "Identityscape"

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Gender bias in voice automation

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Introducing AirGrid

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Guide for Agencies: How to Create a Gold-Medal Marketing Strategy

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Ultimate 2021 Guide: Crypto Ad Networks, Facebook Ads & Google Ads

Ultimate 2021 Guide: Crypto Ad Networks, Facebook Ads & Google Ads

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It's First-Party Time! Adform's vision for identity explained in 8 minutes

It's First-Party Time! Adform's vision for identity explained in 8 minutes

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Quantcast Platform: Empowering brands & agencies to easily advertise on the open internet

Quantcast Platform: Empowering brands & agencies to easily advertise on the open internet

Reach and Frequency - the new podcast from Guardian Advertising

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Reach & Frequency: The new podcast from Guardian Advertising

Reach & Frequency: The new podcast from Guardian Advertising

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Who we are
Back
Who we are

IAB UK unites the digital advertising industry to champion innovation, set shared standards and make the complex simple by bringing together over 1,200 members from publishers, ad tech providers, agencies and brands.
About us

Back
About us

Our story

Back
Our story

Our story

Rediscover the Joy of Digital

Back
Rediscover the Joy of Digital

Meet the team

Back
Meet the team

Careers

Back
Careers

Media Centre

Back
Media Centre

Rediscover the Joy of Digital
Our work
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Our work

Find out more about how we promote industry collaboration between our members to develop standards, best practices, critical research and provide the educational resources businesses need to grow their brands both successfully and sustainably.
Gold Standard

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Gold Standard

Post-cookie preparation

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Post-cookie preparation

Policy & standards

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Policy & standards

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Transparency

Inclusion, Diversity & Equity

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Inclusion, Diversity & Equity

Sustainability in digital

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Policy

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Guide to Digital Innovation

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Our members are at the heart of everything we do. Discover more about who they are, what they do and how their initiatives, products and solutions can help you.
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We run a varied programme of events each year to help our members navigate the latest innovations in digital advertising, celebrate the best of our industry and prepare for the future. Can’t make one? IAB UK members can catch up for free.
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