Adform: Six new consumer-friendly formats in response to the rise in ad blocking

Posted on: Monday 09 November 2015

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Adform have introduced a suite of six consumer-friendly ad formats in response to the recent rise in ad blocking.

These formats are built on a single principle: Do right by the advertiser and publisher by showing their consumers the utmost respect.

See the six formats in the PDF below, as well as the Best Practices for Consumer-Friendly Formats.

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