Adform: Six new consumer-friendly formats in response to the rise in ad blocking
Posted on: Monday 09 November 2015
Adform have introduced a suite of six consumer-friendly ad formats in response to the recent rise in ad blocking.
These formats are built on a single principle: Do right by the advertiser and publisher by showing their consumers the utmost respect.
See the six formats in the PDF below, as well as the Best Practices for Consumer-Friendly Formats.
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