Why digital advertising works
Discover why digital advertising is effective for reaching your customers and building brands.
MEMBER RESEARCH: The rise of digital audio advertisers
Posted on: Tuesday 24 May 2022
Two-thirds of advertisers plan to create ads specifically for voice-activated devices this year according to dax.
See dax's latest report on the rise of the digital audio advertiser below.
Download the report
You must be a member of the IAB UK to view this content. If you are not a member you can find out more here.
Related content
Digital ad spend soars 41% to hit record high in 2021
IAB UK’s Digital Adspend report for 2021, conducted with PwC, shows that the digital advertising market grew by 41% last year to a total of £23.5 billion...
Learn moreIAB UK partners with The Podcast Show to celebrate the growing opportunities in podcasts
The Podcast Show is taking place 25-26 May to celebrate the growth and popularity of podcasting, as well as supporting new creators that are helping...
Learn moreReal Living 2021: The key findings
How are we using digital devices today? What’s changed? And what does it mean for advertising?
Learn moreReal Living 2021: Understanding Listeners
The latest findings from our Real Living study take a deep dive into the online audio market, looking at listener behaviour and key opportunities for...
Learn more