Unruly presents their latest research on global consumer attitudes to Connected TV
To help brands navigate the transition to CTV, ad tech company Unruly has conducted a global survey of 2,562 consumers in the US and the UK that builds on their previous research, conducted in April 2020.
Their latest research, carried out in July 2020, identifies consumers’ attitudes to CTV, consumption habits and ad preferences five months after the global outbreak of the COVID-19 pandemic.
If you have any questions or would like to delve deeper into the results, please reach out to the Unruly team by emailing [email protected].
Download the publisher survey and the advertiser survey.
Posted on: Wednesday 9 September 2020
