Video Innovation Whitepaper
Posted on: Wednesday 15 March 2017
Video advertising has come a long way in a short space of time. For advertisers looking to engage with their audience in original and creative ways, video is an open playground to experiment in, allowing for the creation of intelligent, evocative content that builds bridges between brand and consumer.
Share this
Video advertising has come a long way in a short space of time. For advertisers looking to engage with their audience in original and creative ways, video is an open playground to experiment in, allowing for the creation of intelligent, evocative content that builds bridges between brand and consumer.
With so much new technology, from virtual reality to 360-degree video coming to the fore and new channels for content creation opening up, video is the starting point for brands to establish themselves as innovators.
Video advertising has come a long way in a short space of time. For advertisers looking to engage with their audience in original and creative ways, video is an open playground to experiment in, allowing for the creation of intelligent, evocative content that builds bridges between brand and consumer.
Share this
Topics
Related content
How is 2020 impacting online video ad spend?
Working with YouGov and our Video Steering Group, we take a closer look at what’s fuelling a rise in video ad spend this year
Learn more
Member Research: Just Premium
A new white paper from Just Premium on the future of publishing
Learn more
Video comes to Tinder: The Perfect Match?
Tinder is rolling out a new feature known as Loops, which brings video to the dating app for the first time.
Learn more
