Experian - How to find and reach your perfect audience
Posted on: Monday 20 July 2015
This paper lays out the blueprint for how to understand and communicate with your best fit customers including the key next steps you need to take.
Understanding who your customers are makes finding, reaching and communicating with them far more effective. It enables you to tailor communications, create personalised messages, optimise spend and, crucially, provides your customer with a more personal and relevant experience. This paper lays out the blueprint for how to understand and communicate with your best fit customers including the key next steps you need to take.
Lifetime Value: The 2017/18 Guide
The IAB have put together this whitepaper, Lifetime Value: The 2017 Guide, with thanks to our Performance Marketing Advisory Group.
Undertone - Unleashing emotional power in digital: how great creative wins
An Undertone Research Study, conducted by System1 Research, 2017.Learn more
Criteo presents - 2017 An Enlightened Festive Season
The 12 trends to watch, 12 tips to increase sales - an e-guide.
Video Innovation Whitepaper
Video advertising has come a long way in a short space of time. For advertisers looking to engage with their audience in original and creative ways...Learn more