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Missed an event? All of our webinars from Adspend to programmatic to updates from the ICO are available to stream now. 

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Our webinars are available to members only. Please login to view if you are already a member, alternatively you can find out more information on becoming a member below.

Recently added

See the latest additions to our collection off webinars, including the future of  Connected TV and an overview of Affiliates and Partnership Marketing.

Brexit

Brexit Briefing

As Brexit negotiations head towards the finish line, find out what we can expect from a ‘deal or no deal’ and what you can do to prepare, whatever the outcome.

sounds

Sound & Vision: The Power of Audio & Video in Advertising

Join us as we take to the virtual stage to wax lyrical about the power of sound and the possibility of film.

CTV

Connected TV

Join us as we cast an eye forward and take a deeper look into how brands are = finding success with Connected TV and what the future holds.

Affiliates

Affiliates & Partnership Marketing

In this webinar you can hear from the IAB's Affiliate and Partnerships Advisory Group and their brand partners who showcase some of the developments and best practice in this channel.

webinar

Introducing Gold Standard 2.0

Tune in to learn about what’s changed in version 2.0, why this is a critical time for improving standards and why brands are investing more online.

Programmatic Taskforce

Update on Cross-Industry Programmatic Taskforce

Join this session for an update from IAB UK on the taskforce’s progress, including the structure it will take, how we’re already working with members and more.

Evolving retail

Evolving Retail 2020

This webinar looks at some of the retail success stories of the year and how brands have pivoted to meet the challenges of 2020

webinar

Digital Adspend H1 2020

Join us for an in-depth discussion of IAB’s H1 Adspend 2020 update. In an unprecedented year for digital advertising, IAB UK will take you through the key figures for January-June 2020

User ID in a post-cookie world

Tune in to the below webinars to deep-dive into one of the most important issues facing our industry - User Identity and the demise of the cookie.

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User ID Part One

Join us for this User ID webinar to understand terms like 'post-cookie' and 'User ID', why they have become important and to discover some of the products that exist in this space.

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User ID Part Two

Join us as we continue to understand terms like 'post-cookie' and 'User ID', why they have become important and to discover some of the products that exist in this space.

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Weekly Webinar: User ID

In this webinar we’ll be focusing on user identity and what The IAB is doing to prepare for a future without cookies. Plus, find out how to get involved in our user identity workstreams.

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User ID Webinar

Google have recently announced that it will be phasing out the use of third-party cookies on Chrome, joining other browsers who already do so. Tune in for a discussion on the issue.

techlab

Privacy by Default

Organised around Tech Lab’s “Project Rearc” broader industry response, IAB Tech Lab and IAB UK hosted this technical conversation about privacy by default principles and how they affect user ID issues.

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In App Tracking and User ID Changes

Join us and a panel of in-app experts to hear about what losing the IDFA could mean for marketers and what data driven marketing might look like in the near future.

webinar

Understanding Addressable Inventory

Tune into this Webinar to hear from the IAB and our members about what non-addressable inventory is, why it is so valuable and how you can use it effectively.

Programmatic

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Programmatic Part One

As part of IAB UK Connected, we're hosting a series of virtual events, including the first part of this Programmatic webinar. PubMatic will be unlocking the opportunities in a cookie-less world, Adsquare are talking all things footfall measurement and more.

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Programmatic Part Two

As part of IAB UK Connected, we're hosting a series of virtual events, including the first part of this Programmatic webinar. Hear from Rubicon on buying programmatic and Carat for the future trends in programmatic.

Policy

CMA

CMA Market Study

Tune in to hear our Policy and Regulatory Affairs team analyse the recently released Competition and Markets Authority's ‘Online platforms and digital advertising market study’ report

cmab

CMA Member Briefing

Competition and Markets Authority recently published the final report of its market study into online platforms and digital advertising. During this webianr, we put your questions directly to the team who wrote it.

ICO Update

ICO Update

On 19 March, we hosted a webinar to update members on the progress that we have made in responding to the ICO 'Update report into adtech and realtime bidding'.

HFSS

HFSS Forum

In this forum, we were joined by experts from across the ad industry to hear how the ban stands to impact different areas of the digital ecosystem, what the Government is basing its decision on and the other factors that need to be taken into account.

Research

The research below delves into the rules to follow for effective digital advertising and an overview of the industry since the COVID-19 crisis began.

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Research Morning April

UKOM share their latest data on digital consumption. LinkedIn share their analysis into B2B digital video creative and Flashtalking share exclusive statistics from 2019 on the challenges being faced.

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Research Morning May

UKOM share their latest data on digital consumption. Behave cover the approach they followed to unveil opportunities for TikTok’s EU growth and LADbible Group wrap up with insight into youth spending.

UKOM

Research Morning July

We will be showcasing some of the industry’s most illuminating research covering a variety of topics within digital advertising, including UKOM’s industry updates and insights.

adspend

Digital Adspend 2019

We reveal the results of our annual Digital Adspend study, which measures investment across environment, format and devices, showing how the market evolved prior to the impact of COVID-19. 

dtc

Direct to Consumer

Our Born Online study identifies 50 of the UK’s leading DTC brands, explores key behaviours and preferences of DTC consumers, shines a spotlight on the founders and explores how to best work with DTC clients.

Effectiveness

Rules of Attention

The Rules of Attention

In this webinar we go over the five key ways brands can boost the attention of their digital ads, including cleaning up clutter, as brought to you by eye-tracking specialists Lumen and IPSOS MORI. 

effectiveness

6 Rules of Effectiveness

IAB UK commissioned Kantar to analyse almost 400 campaigns, testing the factors that create an effective digital display campaign. Here we share the 6 rules to help you make the most of display.

Coming soon

All of our webinars are available to stream the day after they take place. Alternatively, you can book to watch them live and take part. 

What else have you missed?

Tune in below for webinars on consumer trends over the last few months and deep-dives into programmatic.

Consumer Insight

Consumer Trends

In this webinar, join the industry initiatives team and guest members as they provide valuable insights into digital audiences, helping the industry to make informed media decisions in these unprecedented times.

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Equality Webinar

There is significant inequality in the social impact of the pandemic and it's our duty to consider how everyone in our industry is affected. Join us as we take a look at the issues, how we can manage them inclusively and then plan for a better future.

retial

Retail Webinar

This Retail Webinar we take a look into how companies have adjusted to the “new normal”, and the innovations and strategies they have adopted during the COVID-19 pandemic.

Dooh

DOOH Webinar

This webinar covers the latest trends, insights and hot topics from the world of DOOH and shows how brands are using the channel to make their online marketing more effective.

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Gold Standard

In this webinar we cover how the Gold Standard works, planned developments for version 2.0 of the initiative and how your teams can support the Gold Standard to help us raise standards in digital advertising.

Why digital advertising works

Discover why digital advertising is effective for reaching your customers and building brands.