IAB Board Guide to Digital Display
See the new IAB Board Guide to Digital Display Advertising.
Digital advertising in the UK grew 16.4% in 2015 to over £8.6bn, which is the fastest growth rate the market has seen in seven years (Source: IAB / PwC Digital Adspend Study). This is testament to the fact it offers advertisers an abundance of exciting opportunities to connect and communicate with their target audiences.
LOG IN TO DOWNLOAD
You must be a member of the IAB UK to view this content. If you are not a member you can find out more here.
Topics
Related content
Mood, mindset and meaning: how audio and culture shaped day two of IAB Upfronts
Learn more
From WhatsApp to fandom: How connection and creativity ruled IAB Upfronts day one
Learn more
Lime bikes into September’s Joy of Digital Award with strike-day campaign
Learn more
AI in advertising: balancing innovation with trust
Learn more
Fast forward to 2030 with Futurescape
An in-depth exploration of the attitudes, innovations and media shifts that will shape the years ahead and redefine how we advertise by the turn of the decade