Top 250 Mobile Audit 2015
Posted on: Monday 30 March 2015
The Top 250 Mobile Audit is the seventh mobile audit conducted by the IAB.
The aims of the top 250 mobile audit were to:
- Take an in-depth look at the uptake of mobile across the top spending advertisers in the UK
- Highlight areas where the uptake of mobile is good
- Inspire the brands that are still getting to grips with mobile
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