Putting DOOH in the spotlight

As footfall has returned to our streets and stations post pandemic, so have the ads we see when we’re out and about - evidenced by the fact that digital out-of-home (DOOH) spend was up 39% year on year in 2021. To celebrate the innovation and creativity within the DOOH sector, we’ve worked with some of our members to showcase recent campaigns - from Yorkshire Tea to Harry’s Grooming - that demonstrate the impact and visibility that DOOH can command. This film has been created with C-Screens, Goodstuff, VIOOH and Zoom Media.