First 10 Nonference sessions

Posted on: Wednesday 04 September 2019 | IAB UK

The self-confessed anti-conference returns for a day packed with hand-on sessions, ensuring you stay one step ahead of the digital pack

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Nonference returns to Tobacco Dock on Tuesday 29 October for a party game-playing, whack-a-mole smacking day of digital learning with the likes of The Guardian, Facebook and GroupM among this year’s hosts. Take a look at the first 10 sessions below and book now here.

  • Build-a-bot // Rakuten Viber

Tigers plus bots plus prizes – what’s not to love!? Take inspiration from WWF's tiger bot as you build your own in this interactive session. Make sure to come armed with your best and weirdest facts to stand a chance of winning.

  • Brand safety whack-a-mole // GroupM

Roll up, roll up for a game of whack-a-mole. GroupM calls on the industry to beat brand safety issues (literally), learn what to look out for and hear from experts about how to combat the challenges. Start practicing your swing!

  • That's the way the cookie crumbles // The Guardian

The chips are down for the venerable cookie: join The Guardian to discuss the cookie’s changing fortunes, explore the rocky road ahead via children’s party games and ensure your company rises to the cookie challenge.

  • No Bullsh*t Leadership // Havas

We can all be leaders every day, we just need to get on with it. Havas Creative dispels the myth that leadership is an exclusive club and shares the secrets to adopting a leadership mindset. making confident decisions and outperforming the competition.

    • Be the Teacher's Pet // Instagram

    Go back to school with Instagram… Stories School that is. From creative possibilities and storytelling power, to driving business objectives by connecting brands and people, this interactive session will ensure that you graduate top of the Insta class.

    • Stop, look, listen… to your brand // A Million Ads

    Create a personal voice campaign in real-time with this session all about sound. A Million Ads shares how your brand can get the most out of personalisation technology and communicate as instinctively as you and me.

    • Super Human Stories // Media Chain

    Learn how tell powerful human stories in a social first way. Media Chain is joined by two inspiring athletes who have done just that; Kate Farley, the first-ever boxer with cerebral palsy, and Josh Llewellyn-Jones, a world-record breaking athlete with cystic fibrosis.

    • You need to calm down // Melville Marketing Solutions

    Immerse yourself in a stress-busting, interactive workshop. Find out how to build your own brand resilience, decide what to change and find out how your company can support you to be confident and calmer.

    • Know-it-all? Think again. // Microsoft Advertising

    Switch from a know-it-all to a learn-it-all with the help of this immersive workshop. Microsoft Advertising shows participants how to harness the power of empathy to unlock new ways of working and produce truly inclusive marketing.

    • Going for Gold Standard // IAB UK

    Bullseye's back for one day only. We're reviving the 80s classic to help you get to grips with the Gold Standard - IAB UK's initiative to tackle ad fraud, boost brand safety and address ad blocking. You've got to be in it to win it!

    Make sure you’re part of it – book your Nonference place here.

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    IAB UK

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