Video Steering Group

Ensure the continued growth of video advertising, through demonstrating effectiveness and promoting the benefits of producing engaging creative


Benefits of joining

The main benefit of joining a Steering Group is being able to influence the direction of the IAB, but there are other perks too, including free tickets to events and discounted sponsorship opportunities. See the full list below.



Contact Dom Tillson, Head of Industry Initiatives, for any queries about your membership or information on how to join the Steering Group.

Video Steering Group Members

Barclays logo
Dentsu logo
Facebook logo
goodstuff logo
google logo
groupm logo
LinkedIn logo
MailMetroMedia logo
Maxus logo
NewsUk logo
OMD logo
Omnicom logo
Quantcast logo
Sky logo
Starcom logo
The7stars  logo
TikTok logo
TotalMedia logo
Twitter logo
Ukom logo
um logo
Universal logo
Xandr logo

Why digital advertising works

Discover why digital advertising is effective for reaching your customers and building brands.