Ten questions about mobile creativity answered in plain English by leading companies in the mobile space. Covering everything from rich media, through to technical standards and programmatic, this is a must read for anybody interested in how mobile can be used to reach and wow your audiences.

With thanks to everyone that helped create the document…

Adform, All In One Media, Amobee, Blis, Celtra, Flashtalking, Google, InSkin Media, Kargo, Posterscope, Rocketfuel, Somo, Think Jam, Video Intelligence, Voluum, Weve, Widespace.