Steering Group Benefits

Steering Group benefits include:

  • Meet every 6-8 weeks

  • Set the objectives and agenda of IAB projects and initiatives

  • Quarterly steering group viewpoints

  • Discipline specific outputs

  • Opportunity to feed into cross discipline projects

  • 2 x discipline specific workshops

  • Discipline specific IAB seminars

  • Personal and company profile on the IAB website

  • Opportunity to feature in the IAB podcast

  • Dedicated budget for steering group initiative (e.g. research)

  • Agency representation at the meetings

  • 15% off Nonference sponsorship / steering group seminars

  • 1 x free ticket to Nonference

To find out more about steering groups, please contact Mike Reynolds, Head of Industry Initiatives on

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