Head of Partnerships

Posted on: Tuesday 21 August 2018

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IAB UK is the trade body for the digital advertising industry. Our members include Google, Facebook, Twitter and Amazon, media brands including The Guardian, News UK and Bauer and ad tech companies such as AppNexus. Our role is to bring the industry together with our 1,200 members, including media owners, agencies and brands.

Our aim is to build a sustainable future for digital advertising and we exist to help simplify and explain an often over-complicated industry.  We are a trusted source of research, guidance and education and celebrate the very best-in-class creative.

We do this through a range of activities, events, training, research, defining developments in the industry, setting standards, helping the industry to remain self-regulated and more.

We're also proud to have been listed in Campaign Magazine's top 50 best places to work.

For more detail about us and the work we do visit www.iabuk.com

Ways of working:

The IAB works in a very open and collaborative way. A team of c. 30, we have a company meeting to kick off the week, project teams composed of people from different departments, as well as a strong sense of team within each department. We encourage our people to be entrepreneurial and feel empowered to drive change and deliver new projects. We are not about working at your desk all day every day, our office and separate events space allows us to change the scenery and we encourage hot desking and support flexible working.


Culture is very important to us, we work with the whole industry, an innovative, dynamic and fast-moving sector so we want our people to add to the fabric of what we do and what we represent. We are a social and upbeat team with different expertise and interests (baking, cycling, eating burgers) and a great ability to pitch in and work together to deliver our big events and initiatives. Education is important so in addition to training we hold regular lunch and learn sessions, presentations for the team that help us all keep up to speed with developments across the industry. We celebrate success whether it’s the completion of a big project or something small but important. We have two orange slides in our office and a couple of hoverboards to keep us entertained.

Job purpose:

The Head of Partnerships will be responsible for helping to drive revenue for IAB UK.  They will work closely with the Chief Operating Officer and the Finance Director as well as managing our Membership team and working across different departments to increase our target revenues within the organisation.

Key responsibilities:

  • Lead, develop & nurture the Membership team

  • Work closely with other departments in IAB UK, in particular the Events and Education team to ensure all revenue opportunities are maximized

  • Increase existing income across the following areas: membership, sponsorship, ticket sales, training, venue hire

  • Develop and identify profitable commercial opportunities to grow new revenue streams e.g. creative agency membership, agency sponsorship, non-member sponsorship

  • Build strong Relationships with top 65 members

  • Develop and maintain an excellent understanding of our key members to ensure that their needs are being met and that their business is retained.

  • Represent IAB UK externally e.g. at networking events, conferences and exhibitions to enhance and strengthen the company’s profile.

Skills, knowledge & characteristics:

  • Proven strong sales background with track record of consistently beating targets

  • In-depth knowledge of digital advertising industry

  • Experience of working in the commercial sector

  • Strong leadership skills and experience

  • Credible and confident communicator with the ability to establish, maintain and build strong client/member relationships that will enhance and strengthen IAB UK’s profile

  • A demonstrable pipeline of industry contacts

  • A proven ability to open up revenue opportunities with existing clients/members

  • Proven strategic aptitude and ability

  • Tenacious and results driven, passionate about achieving high levels of excellence

  • Ability to work collaboratively with others

Reporting Structure:

Line Manager: Chief Operating Officer
Line Manage: Senior Membership Manager, Membership Manager

Closing Date: 14th September 2018

Please send all applications to carolinevousden@iabuk.com

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