MEMBER RESEARCH: Mobile ad fraud - time to clean up the space
Posted on: Monday 24 April 2017 | S4M
S4M, a mobile ad tech platform, conducted an extensive study on 92 mobile programmatic campaigns between July 2016 and February 2017 in the US, Europe, and APAC.
This study follows a similar infographic conducted last year and will take into consideration previous results to observe the evolution of fraud in the mobile ad industry.
Mobile Web & Apps - UK specific results from Global IAB studyLearn more
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