John Whittingdale: Online advertising brings huge opportunities for SMEs
IAB UK hosted a Parliamentary Reception in December 2022 to inform MPs about the valuable role digital advertising plays in supporting small businesses...
Learn moreIAB UK response to DCMS Data Reform consultation
Posted on: Tuesday 23 November 2021 | IAB UK
We have responded to the DCMS consultation on reforms to the UK’s data protection regime
On 10 September, the Department for Digital, Culture, Media & Sport launched a consultation on reforms to the UK’s data protection regime. This consultation presents proposals that build on the key elements of the current UK General Data Protection Regulation (UK GDPR), such as its data processing principles, its data rights for citizens, and its mechanisms for supervision and enforcement. This consultation is the first step in the process of reforming the UK’s regime for the protection of personal data.
Download the response below.
DOWNLOAD RESPONSERelated content
HFSS online ad ban postponed to 2025
The Government has moved the implementation of the HFSS online ad ban to 2025, following lobbying from the IAB, our members and industry partners
Learn more
Digital Advertising Guidance: data security, retention & storage
IAB UK has produced this guidance as part of our commitment to the ICO in our response to its investigation of real-time bidding. The guidance aims to...
Learn more
CMA releases guides for platforms, brands & influencers on paid promotions
The Competition & Markets Authority (CMA) has worked with the Advertising Standards Authority (ASA), Ofcom, social media companies and content creators...
Learn more
Why digital advertising works
Discover why digital advertising is effective for reaching your customers and building brands.