IAB Factsheet November 2015 - Digital Advertising & Children

Posted on: Wednesday 11 November 2015

This fact sheet provides an overview of existing legislation and self-regulatory initiatives in relation to children and digital marketing. It also examines government interest and potential changes to policy in this area.

Downloads

IAB FACTSHEET NOVEMBER 2015 - MARKETING TO CHILDREN

Topics

Marketing to children
factsheets

Related content

New rules ban the advertising of high fat, salt and sugar food and drink products in children’s media   

Following a full public consultation, the Committee of Advertising Practice (CAP) has today announced tough new rules banning the advertising of high fat...

Why digital advertising works

Discover why digital advertising is effective for reaching your customers and building brands.

Find out more