Video On Demand (VOD)

Allows users to watch what they want, when they want. This can be either ‘pay per view’ or a free service usually funded by advertising. All major broadcasters offer VOD such on platforms such as 40D or BBC iplayer. 

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An in-depth exploration of the attitudes, innovations and media shifts that will shape the years ahead and redefine how we advertise by the turn of the decade

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