LADbible Group & Uber to make their Digital Upfronts debut this autumn

Posted on Thursday 10 August 2023 | IAB UK

Our biggest ever Digital Upfronts season continues to gain momentum as LADbible Group and Uber join the line up


Both will be hosting Digital Upfronts for the first time this autumn, as they take their place alongside Amazon Ads, BBC Studios, Snap Inc. and YouTube for a month-long festival of digital creativity and innovation. 

This year, we’re also introducing Retail Media and Connected TV Upfronts - reflecting the surge in interest in both channels - while Podcast and Gaming Upfronts will return to spotlight the growing wealth of possibilities for advertisers. You can find a full list of the companies taking part in all of the events here, with Twitch a new addition to the Gaming Upfronts line up. 

“Digital advertising is becoming increasingly diverse - offering advertisers myriad possibilities to connect with consumers - and this year’s Digital Upfronts agenda truly reflects that,” explains our CMO James Chandler. “LADbible Group and Uber both have unique and highly valuable  advertiser propositions and I’m so excited to see how they bring that to life at their first IAB Upfronts.” 

Digital Upfronts is taking place 25 September - 19 October 2023 at venues across London. All events are free to attend and will give brands a first-look at the latest advertising opportunities from some of the biggest players in the digital industry. 

Find out more about the events and start booking here.

Written by

IAB UK

Topics

Related content

Ministers urged to seize opportunities in sector with 95% AI adoption as £40bn market faces pressure

Learn more
gold standard logo

Government Communications Service endorses IAB UK’s Gold Standard as Advertiser Supporter

Learn more
connie and olivia

IAB UK enhances its retail media, creator & TV+ expertise with dedicated new roles

Learn more
""

UK’s digital ad market hits £35.5bn as video spend jumps 20% YoY 

Learn more

State of AI in Advertising: Charting the Shift from Automation to Autonomy

Explore how AI is reshaping advertising, from autonomous systems to changing consumer discovery, with key findings, deeper analysis and latest industry commentary in this report