Global has supplied information as part of 2022’s National Anti-Click-Through Rate Day. Its responses demonstrate which verification suppliers it uses as a media owner and what metrics it offers advertisers. Find out more here.
Global is one of the world’s leading media and entertainment groups.
Global Radio is the UK’s biggest commercial radio company and home to the country’s three biggest commercial radio brands Capital, Heart and Classic FM. Together with Capital XTRA, LBC, Smooth, Radio X and Gold, these brands reach 24 million people every week on the radio, 10 million unique users every month on Global’s digital platforms and six million people on Global’s social media channels.
Global TV extends the UK’s two biggest commercial radio brands into television with two 24-hour music channels, Capital TV and Heart TV. Global TV also produces high quality TV programmes for other channels and branded content generating tens of millions of views on Global’s digital platforms.
Global Entertainment is Global’s 360 entertainment company, focused on mainstream recording artists and talent. With fully staffed teams in both London and LA, Global Entertainment develops artists by offering artist management, a full in-house record company, music publishing and live touring.
Global’s Dax is the first digital audio advertising platform that gives advertisers access the to the moments that matter: while people are consuming music and audio content.
With access to over 140 publishers including Global's digital brands such as Capital and Radio X, plus the likes of Ministry of Sound, Absolute, Musicovery, AudioBoom and loads more – Dax can connect your brand with your audience. With over 70 audience segments that can be bought either direct of programmatically, but, if you can't find one that fits, Dax can create an audience that matches your audience and your message.