Advertising Association: LEAD 2020

By Advertising Association

Now in its ninth year, the Advertising Association’s annual LEAD summit brings together the heads of the UK advertising industry to set the agenda for the year ahead in partnership with leaders from across the political landscape. 

Advertising is under scrutiny, by policy makers, by the public and by the people who work in our industry. Collectively, they are placing a greater set of expectations on advertising: how it is delivered, how it represents the world we live in and how it can bring positive change to society.

This year, LEAD is themed around the ‘The New Age of Responsibility’, exploring how our industry can answer these expectations and what it means to be one of UK advertising’s responsible leaders.  

Speakers include: 

  • Rt Hon John Bercow on his stories from the corridors of power, the lessons he has learned about implementing change and speculate on the future of our politics

  • Keith Weed, President, Advertising Association and Ronan Harris, Vice President & MD UK & Ireland, Google discussing the Trust Working Group’s progress to address the issue of declining public trust in advertising

  • Simon McDougall, Executive Director Technology Policy & Innovation, ICO on the regulators review of the adtech marketplace

  • A panel on responsible leadership including Nicola Mendelsohn, Vice President, Facebook EMEA; Syl Saller, Chief Marketing Officer, Diageo; Alex Mahon, Chief Executive, Channel 4; Philippa Brown, Chair, Advertising Association & Global Chief Executive, PHD

 When: Thursday 30 January 2020

Where: Queen Elizabeth II Centre, Westminster, London

You can find out more about the event and book tickets here.

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