TAG TrustNet Introductory Update
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Event Overview
Join us for a member-only update on TAG TrustNet – a global initiative that uses blockchain technology developed by Fiducia to drive transparency, accountability, and efficiency within the digital advertising industry. TAG TrustNet was awarded a six figure grant by the Government earlier in the year to further its work and, additionally, it is being included in a study on programmatic media buying commissioned by the Association of National Advertisers in the US. So how does it actually work and how can it be further developed? In this session, we’ll hear from Mike Zaneis, CEO of TAG, and you’ll have the opportunity to ask him your own questions.
Meet our speakers...

Mike Zaneis
CEO, TAG
Mike Zaneis
CEO, TAG
Jules Kendrick
MD UK & Europe, TAG
Jules Kendrick
MD UK & Europe, TAG
Tim Brown
CEO, Fiducia
Tim Brown
CEO, Fiducia
Chloe Nicholls
Head of Ad Tech, IAB UK
Chloe Nicholls
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