Retail Media Upfronts
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Unexpected item in bagging area? Introducing our first Retail Media Upfronts! You can expect a pick ‘n’ mix of cutting-edge insight, fresh off-the-shelf advertiser offerings, and expert advice on how to build a successful strategy. While you’ll have seen the hype surrounding retail media, this is your chance to hear directly from the companies at the heart of the market. Amazon Ads, ASOS Media Group, LiveRamp, Nectar360 and Tesco Media Insight Platform will be joining us on Wednesday 18 October at The Steel Yard to help you leverage this unique and fast-growing opportunity.
Sessions so far...
Taking Retail Media Back to School
Retail media might be a relatively recent phrase, but Tesco has been shaping it for decades. Today we will help you think about its potential throughout millions of customer journeys across the UK and how the Clubcard continues to power true value for customers, brands and agencies in creating a truly full-funnel experience.
Fact or Fiction? 5 Myths of Retail Media
2023 has been “the year of retail media", but with every new buzzword comes new opportunities - and new misconceptions. In this session, hear from Paul Hackwell, Head of FMCG Industry Vertical at Amazon Ads on the origins and evolution of Retail Media, its untapped potential, and how marketers can seize the moment to grow their business and their brand.
Speakers announced so far...

Alice Anson
Digital Media Director, Nectar360
Alice Anson
Digital Media Director, Nectar360
Amir Rasekh
Director, Nectar360
Amir Rasekh
Director, Nectar360
Henry Eccles
Head of UK Commerce Global Partnerships EMEA, Google
Henry Eccles
Head of UK Commerce Global Partnerships EMEA, Google
Yara El Saadani
Commerce Strategy Director, EMEA, Group M
Yara El Saadani
Commerce Strategy Director, EMEA, Group M
Paul Hackwell
Head of FMCG Industry Vertical, Amazon Ads UK
Paul Hackwell
Head of FMCG Industry Vertical, Amazon Ads UK
Rob Edwards
Head of Media & Digital, Arla Foods
Rob Edwards
Head of Media & Digital, Arla Foods
Ed Sellier
Client Strategy Manager, Tesco Media and Insight Platform, dunnhumby
Ed Sellier
Client Strategy Manager, Tesco Media and Insight Platform, dunnhumby
Uche Ofili
Media Agency Manager, Tesco Media and Insight Platform, dunnhumby
Uche Ofili
Media Agency Manager, Tesco Media and Insight Platform, dunnhumby
James Chandler
CMO, IAB UK
James Chandler
CMO, IAB UK
Our partners...






Our biggest Upfronts ever
Four weeks of events full of fresh thinking and mega-watt speakers from Amazon Ads, BBC Studios, Snap Inc. and YouTube. You’ll be among the first to hear about brand new ad products and launches from the people at the forefront of digital innovation.
Alongside Podcast and Gaming Upfronts, this year we're also launching Connected TV and Retail Media Upfronts. Over 20 of the most exciting companies from these quickly-growing channels will let you get up close to the opportunities they offer advertisers and how to make the most of them.
How are we being more sustainable at our events?
We’ve taken steps to ensure we are more sustainable at our events. This includes…
- Opting for fully vegetarian menus
- Printing less one-use items
- Re-using our event lanyards
- Opting for suppliers that align with our sustainability goals
How can you be more sustainable when attending our events?
- Where possible walk or travel by public transport
- Make sure when leaving our events that you hand in your lanyard with one of the team so we can reuse it at future events
- If you’re grabbing a hot drink on route – make sure you remember a reusable cup
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