To AI and beyond: forecasting the next frontier in digital advertising
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Event Overview
Join us for an exclusive virtual session exploring the future of AI and digital advertising with Dr. Daniel Knapp, Chief Economist at IAB Europe. In this forward-looking conversation, Dr. Knapp will share his perspective on where the industry may be headed—from emerging technologies and market shifts to the evolving role of data, creativity, and strategy. Whether you’re seeking inspiration, clarity, or simply a glimpse into what’s around the corner, this webinar offers a thought-provoking take on the possibilities and challenges shaping tomorrow’s digital advertising landscape.
Our speakers...

Dr Daniel Knapp
Chief Economist, IAB Europe
Dr Daniel Knapp
Chief Economist, IAB Europe
Sophia Haynes
Director of Transformation, IAB UK
Sophia Haynes
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