Audience Explorer

Blis is a truly unique planning and buying advertising platform. Delivering omnichannel campaigns from a single, unified audience.

All campaigns on Blis start with the audience. Audience Explorer is a visual, interactive and intuitive planning platform developed by our UK team of engineers. This integrated tool enables you to plan, activate and measure your campaigns all in one place, without relying on personal data.

Build audiences based on real-world behaviours by layering rich anonymised data sources such as lifestyle habits, telco data from Vodafone and O2, Experian, Mastercard and IRI, with consented first party data.

Blis omnichannel campaigns can then be activated across DOOH, CTV, audio, mobile, display, high-impact display, premium display and native.

Established in the UK in 2004, Blis now operates in more than 40 offices across five continents, working with the world’s largest brands and agencies.

Contact: Clementine Bernhardt, Marketing Director EMEA