YouTube Case Study: Food Britannia

UK Crowned Culinary Content Kings.

In recent years, the UK has undergone a food revolution. Once widely perceived as having the worst cuisine in Europe, British chefs are now world renowned – and the UK leads culinary heavyweights France, Italy and Spain in producing the most popular video content devoted to food.

Matt Brocklehurst, Google's Product Marketing Manager, takes a look at the rise of British chefs and food related content on YouTube via a blog which you can view here.

IAB UK logo

Supportive thought leadership on today’s biggest issues, the best of digital advertising and the future of the industry

Our members achieve more as part of our community through network information, education, stewardship and advocacy.