Google: What's it Like Working with YouTubers? The Wembley Cup Collaboration

Posted on: Friday 04 March 2016

Hear from Nick Farnhill, CEO of creative agency POKE, and YouTuber Spencer FC on the creative insights gained from collaboration on the Wembley Cup for the EE brand.

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View the Case Study in full here 

Some real gems are revealed as they discuss the importance of trust and compromise in creating inspiring and authentic content, the debate over episode lengths and even the challenges of diary management.

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