Podcast Upfronts 2022: what we learnt
With speakers exploring podcasting’s storytelling capability, the growth of the market, and the rising popularity of news and current affairs content...
Learn morePosted on: Thursday 21 January 2021 | IAB UK
We welcome Trevor Johnson, Head of Marketing, GBS (Europe) for our first episode of 2021
In the first episode of 2021, the IAB UK Podcast returns with Trevor Johnson, Head of Marketing, GBS (Europe) at TikTok. Johnson joined the platform just before the first lockdown in 2020, and in this wide-ranging chat with IAB UK's James Chandler looks back at a year of phenomenal growth, Black Lives Matter, the critical difference between diversity and inclusion, and what makes TikTok a place full of joy and creativity. And for his top tip on who to follow, check out @bomanizer on TikTok.
You can listen to the Podcast here.
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