IAB UK Podcast | Joy, creativity and inclusion, with TikTok's Trevor Johnson

Posted on: Thursday 21 January 2021 | IAB UK

We welcome Trevor Johnson, Head of Marketing, GBS (Europe) for our first episode of 2021

In the first episode of 2021, the IAB UK Podcast returns with Trevor Johnson, Head of Marketing, GBS (Europe) at TikTok. Johnson joined the platform just before the first lockdown in 2020, and in this wide-ranging chat with IAB UK's James Chandler looks back at a year of phenomenal growth, Black Lives Matter, the critical difference between diversity and inclusion, and what makes TikTok a place full of joy and creativity. And for his top tip on who to follow, check out @bomanizer on TikTok.

You can listen to the Podcast here

Written by



Related content


Podcast Upfronts 2022: what we learnt

With speakers exploring podcasting’s storytelling capability, the growth of the market, and the rising popularity of news and current affairs content...

Learn more
Podcast host

IAB UK partners with The Podcast Show to celebrate the growing opportunities in podcasts

The Podcast Show is taking place 25-26 May to celebrate the growth and popularity of podcasting, as well as supporting new creators that are helping...

Learn more
Podcast tile

IAB UK Podcast | Introducing IAB UK's Real Living 2021

  This week, IAB UK launched the final part of our Real Living research into the behaviour of shoppers, gamers, listeners and viewers over the past...

Learn more

IAB UK Podcast | 'Exploring ethical advertising' with Mindshare & Taboola

In the latest episode of the podcast, we get stuck into ethical advertising with Taboola and Mindshare

Learn more

Why digital advertising works

Discover why digital advertising is effective for reaching your customers and building brands.