Twitter launches #Stickers
Posted on: Monday 27 June 2016
The social platform has revealed its latest addition.
This week, Twitter launched its new #Stickers product, which is poised to become the hashtag of the visual world.
Stickers can be placed on top of images, allowing users to add their own creativity to their pictures. While this isn't a new concept, aspects of the functionality offer new features.
The main feature that is expected to see popularity is the ability to click on one of the Stickers and bring up a search for other uses of that same sticker, offering similar benefits that hashtags give users.
This move is especially pertinent as users begin to crave more image-led options for social media. In fact, the social giant has plans to create event-specific Stickers according to The Drum, so it could be interesting to see if this leads to brand-own Stickers too.
Member Research: Valentines Day – Influencers and the power of love
Read indaHash's study of influencers, brand and marketing strategies on Valentine's DayLearn more
WWF gets its own app to boost conservation awareness
WWF Selfies contains frames and stickers that help to promote the awareness of the organisation's conservation work.Learn more
IAB UK Digital Upfronts 2018: Twitter reinforces immediate & intimate connection with premium content
Having been a partner of the IAB Digital Upfronts since their inception, Twitter know how to host an engaging session. This year was no different with...Learn more
Live broadcasts go to the top of Twitter users' timelines
Twitter is prioritising live broadcasts in the timelines of its mobile users, as it undergoes a redesign of its desktop platform.