PLAYGROUND XYZ

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PLAYGROUND XYZ are on a mission to master the art and science of maximising consumer attention. We have built the world’s first technology stack that integrates visual attention measurement, analytics and media optimisation called the Attention Intelligence Platform. It powers a suite of leading ad products that maximise Attention Time for brands. We have offices in Sydney, Melbourne, Brisbane, London, Singapore, Los Angeles and New York.


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State of AI in Advertising: Charting the Shift from Automation to Autonomy

Explore how AI is reshaping advertising, from autonomous systems to changing consumer discovery, with key findings, deeper analysis and latest industry commentary in this report