UK Commerce Media Summit

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The NoMad Hotel London, 28 Bow Street, London, WC2E 7AW

This event is being held by an IAB UK member

This event has been created and submitted to the Member Vault by an IAB UK member. Tickets are purchased from third parties and the IAB is not responsible for the event.

Event Overview

Criteo are delighted to invite you to join us at The NoMad London on Wednesday, April 24th, when we’ll cover how commerce media can attract, engage, and convert customers in today’s evolving retail and media landscape.  

In 2024, retailers, brands, and agencies are using customer data, SKU details, content, and AI more than ever to make the customer journey more relevant and efficient. But as we move into a cookieless future, how will these strategies evolve? 

Secure your spot now for the opportunity to connect with other industry leaders who are defining the retail, media, and digital advertising space. Space is limited.

Agenda

CMO Panel: Putting customers first: Striking the balance between creating global efficiencies and offering a tailored experience

The focus of many CMOs today is striking the balance between running efficient campaigns at a global scale while staying relevant at the local level. Join our panel as we explore strategies for achieving this delicate equilibrium, discussing commonalities and differences in global commerce and offering insights on optimizing campaigns for both efficiency and local resonance.

Partner Spotlight: Elevating the customer experience through the power of commerce media

Crafting meaningful interactions onsite is just one aspect of the customer journey. For true success, retail media should encompass the entire consumer experience. Advertisers are actively seeking ways to engage shoppers earlier in the funnel. Gain insights from a brand that has seamlessly evolved into a full-funnel proposition, extending onsite displays to offsite offerings and effectively monetizing audiences across the open web.

Fireside Chat: Tomorrow’s advertising, today: How to find your customer in the post-cookie era

Staying Relevant: How can brands, retailers and agencies keep connecting SKUs to the customer’s needs?