IAB UK response to the European Commission consultation on the future of the ePrivacy Directive


The IAB has submitted a response to the European Commission consultation on the future of the ePrivacy Directive (aka the ‘Cookie Law’).

In it, the IAB argues that the ePrivacy Directive should be repealed where it overlaps with the General Data Protection Regulation (GDPR) and transfer non-privacy related provisions to consumer protection and telecoms specific regulations, respectively.

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