Quarterly Tech Lab Update for IAB UK members
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The IAB Tech Lab Update is a new quarterly webinar open to all IAB UK members providing the UK market with a summary of key updates and overview of upcoming announcements from IAB Tech Lab.
IAB Tech Lab are a globally facing trade body, and they are responsible for delivering global, technical standards for the digital advertising industry. Namely initiatives include ads.txt, OMSDK, VAST, the Transparency Center, and so much more.
The main focus of this Q1 webinar will be on Tech Lab’s recently announced Green Initiative, along with an overview of other priorities and deliverables for Tech Lab in 2023.