AI in action: real stories, real impact
This content is only available to IAB UK members
If you are a member, log in to get on-demand videos and catch up on any events you may have missed.
Event Overview
IAB members can watch this webinar back on demand
Discover how AI is reshaping digital advertising! As AI adoption accelerates across the industry, the demand for real-world examples has never been greater. This webinar highlighted compelling use cases that revealed how businesses are harnessing AI to enhance campaign performance, streamline internal processes, and drive productivity. Walk through the journey from challenge to outcome, highlighting the goals, solutions, processes, and results of AI integration.
Speakers
Rachel Vardon
Commercial Development Director, Tripadvisor
Rachel Vardon
Commercial Development Director, Tripadvisor
Tracey Pilon
EMEA AI Acceleration Director, Microsoft
Tracey Pilon
EMEA AI Acceleration Director, Microsoft
Tamar Schultz
Head of Product, Taboola
Tamar Schultz
Head of Product, Taboola
James Bentham
Head of SEO, Havas Market UK.
James Bentham
Head of SEO, Havas Market UK.
Sophia Haynes
Director of Transformation, IAB UK
Sophia Haynes
Director of Transformation, IAB UKSimilar Events
Fast forward to 2030 with Futurescape
An in-depth exploration of the attitudes, innovations and media shifts that will shape the years ahead and redefine how we advertise by the turn of the decade