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Environmental Sustainability FAQs

With this tool, you can view and compare credentials of companies who are committed to reducing the environmental impact of the advertising industry. Understand the steps they are taking to measure and reduce their emissions, their energy use, the policies they have in place to reduce their carbon footprint and to engage and educate their teams, and what they have set out to achieve in the future.

If you are an IAB member and would like to be involved, please get in touch at [email protected]

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Guardian News & Media Limited

22/23 questions answered

Section 1 - About your company

Company name
Number of UK employees

250+ Copy answer

Number of global employees

1,000+ Copy answer

Company type

Media Owner or Publisher Copy answer

Person accountable for environmental sustainability

Yes Copy answer

Section 2 – Your company’s energy usage

Category of emissions measured eg: scope 1,2,3

Scope 1, Scope 2, Scope 3 Copy answer

Reduction strategies in place for energy use

Yes Copy answer

Environmental sustainability policies, schemes or initiatives in place

Business travel, Everyday recycling, Tech recycling, Single use plastics, Travel to work, Website hosting, Working from home Copy answer

Percentage of energy usage from renewable sources

91% - 100% Copy answer

Can you verify your answer about renewable energy percentage by linking to a publicly available document?

Yes Copy answer

Carbon offsetting scheme used

No Copy answer

Amount of CO2E offset in 2022?

We are pleased to report that in our 2021/22 financial year our emissions were 30% lower than our 2019/20 baseline year (23,907 tonnes CO2e, down from 33,919), representing a really strong start towards achieving our target. Copy answer

Environmental sustainability questions included in procurement activities

Yes Copy answer

Company's environmental sustainability objectives

All objectives listed in our available document. Copy answer

Section 3 - Industry initiatives

Industry certifications or initiatives

AdNet Zero, IAB UK Group, IAB Europe Group, Science Based Targets Copy answer

Training or engagement programmes for employees

Yes Copy answer