IAB UK Member Vault

Insight, opinion and events from IAB UK members

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IAB UK, Taboola, The Independent, and Foundry panelists
Taboola
blog

The future of publishing panel: The Independent, Foundry and Taboola on the shift from clicks to connection

SeenThis x Open Web
SeenThis
blog

The open web is not the enemy.

A 3D image of stack of papers with the front cover for On Device's expert measurement guide 'Brand Lift's Biggest Mistake'
On Device
blog

Brand Lift's Biggest Mistake : Why ad recall falls short

Azerion LHF Insights
Azerion
Research Study & Guide

Azerion on future proofing LHF advertising

Curation 101
@curate
Research Study & Guide

Curation 101: A self-help book

SeenThis x Nestle
SeenThis
Research Study & Guide

A recipe for growth

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Responsible Marketing Advisory
Research Study & Guide

Marketing in the age of AI: A guide to responsible growth

A view of the back of a woman gaming with desktop monitors in front of her.
Activision Blizzard Media
blog

Why gaming fans are advertising’s most loyal audience

Busy influencer marketer
Hypefy
blog

The Operational Burden Crisis: Why manual processes are choking influencer marketing growth

RAAS LAB = Relevance
RAAS LAB
blog

The Relevance Reset: Why media metrics need a rethink

Beyond SPO: how publishers can take control of their supply chain
Axis
blog

Beyond SPO: how publishers can take control of their supply chain

London Fashion Week
Kolsquare
blog

London fashion week: Why the future of influence must be responsible