Identity Hub

PubMatic

Types

Browser / device linked, Linked, Unlinked

Categories

Audience, Publisher 1PD, Seller defined audiences, Universal ID

Environments

CTV, Desktop web, Mobile web

For publishers

Identity Hub is a leading ID management tool for publishers that leverages specialised technology infrastructure in order to simplify the complex alternative identifier market. Through an easy to use, self-serve UI, publishers can implement and manage multiple alternative IDs and utilise detailed reporting to easily understanding what drives campaign success.
 

For buyers

Identity Hub provides direct access to curated network of buyer-friendly ID and audience partners to maximise personalisation and reach. Identity Hub gives you global scale across the open internet.
Identity Hub’s Global Footprint:

360+ global publishers using PubMatic’s Identity Hub as their identity solution of choice
20+ countries, in all major and developing markets across NTAM, EMEA, and APAC
We believe it is imperative for publishers and buyers to be prepared for a cookieless future, and have the freedom to select ID partners of their choice.

Contact: [email protected]

Rediscover the joy of digital advertising

Champion connections instead of clicks. Capture audiences' imaginations, not just their attention. Boldly move to your own beat instead of letting tech set the pace. It’s time to rediscover the joy of digital.