Tristan Silva

Insight Manager

Tristan Silva

Tristan Silva

Insight Manager

About Tristan

Key responsibilities: Manage the Adspend research project, including Adspend+ which is the bespoke in-depth analysis option that is available to submitting members. Also responsible for managing Blackbox, the quarterly Adspend intelligence report which is available to IAB Board members.

Contact me for: Queries related to Adspend, Blackbox or to invite me so present the IAB's latest insights to your team.

State of AI in Advertising: Charting the Shift from Automation to Autonomy

Explore how AI is reshaping advertising, from autonomous systems to changing consumer discovery, with key findings, deeper analysis and latest industry commentary in this report